ITA / ENG
Altea’s roots go back to elegant fin de siècle Milan. In 1892, between Via Verri and
Via Montenapoleone, in an area which was to become the beating heart of world fashion,
Giuseppe Sartori opened a tie shop frequented by the city’s most sophisticated clientele.
An enterprising man with a lot of dedication and a great vision, Sartori took that very
important first step, marking the birth of a company that now has a hundred and twenty
years of history behind it and has seen four generations of his family take over the helm.
In the Seventies brothers Michele and Luca Sartori turned the business around, expanding
the company’s historic tie production to include scarves and other fabric accessories.
The Nineties saw the final consecration of the total look for both men and women,
still present world’s most important shopping streets today.
The path that lead to construction of Altea’s collections for men and women in the past
decade is an unusual one. The Milan-based company, a brand known all over the world for its
fashion accessories, started out with accessories and gradually expanded to come up with a
complete total look concept. A great love of colour, custom designed fabrics, painstacking
attention to detail and reinterpretation of the traditional codes of tie-making
are the distinctive features of Altea fashion.
The new Altea factory is the result of the Sartori brothers’ ambitious plans, concetrating
work that was previously performed in various different locations in northern Italy
at a single site. In an age of delocalisation, keeping design, manufacture and
production local is a decision that goes against the prevalent trend, demonstrating
the company’s strong bond with tradition and guarantee of Italian quality.
Altea’s story shows a love for quality production resulting in the handcrafted care in therealisation of a sartorial product, in the refinement and in the unmistakable taste in theselection of fabrics. It is a story which Altea is loyal to. It combines tradition andinnovation and succeeds in facing the challenges of the third millennium.
After concentrating his production on scarves and ties, with the turn ofthe century Altea launched the total look in menswear and ladieswear.It’s previous experience represents a plus, Altea’s know-how in printing fabrics and incombining colours is a fundamental feature defining what marks Altea’s collections:a creative playing in the combination of garments and accessories.
Altea’s roots go back to elegant fin de siècle Milan. In 1892, between Via Verri and
Via Montenapoleone, in an area which was to become the beating heart of world fashion,
Giuseppe Sartori opened a tie shop frequented by the city’s most sophisticated clientele.
An enterprising man with a lot of dedication and a great vision, Sartori took that very
important first step, marking the birth of a company that now has a hundred and twenty
years of history behind it and has seen four generations of his family take over the helm.
In the Seventies brothers Michele and Luca Sartori turned the business around, expanding
the company’s historic tie production to include scarves and other fabric accessories.
The Nineties saw the final consecration of the total look for both men and women,
still present world’s most important shopping streets today.
The path that lead to construction of Altea’s collections for men and women in the past
decade is an unusual one. The Milan-based company, a brand known all over the world for its
fashion accessories, started out with accessories and gradually expanded to come up with a
complete total look concept. A great love of colour, custom designed fabrics, painstacking
attention to detail and reinterpretation of the traditional codes of tie-making
are the distinctive features of Altea fashion.
The new Altea factory is the result of the Sartori brothers’ ambitious plans, concetrating
work that was previously performed in various different locations in northern Italy
at a single site. In an age of delocalisation, keeping design, manufacture and
production local is a decision that goes against the prevalent trend, demonstrating
the company’s strong bond with tradition and guarantee of Italian quality.
Altea’s story shows a love for quality production resulting in the handcrafted care in therealisation of a sartorial product, in the refinement and in the unmistakable taste in theselection of fabrics. It is a story which Altea is loyal to. It combines tradition andinnovation and succeeds in facing the challenges of the third millennium.
After concentrating his production on scarves and ties, with the turn ofthe century Altea launched the total look in menswear and ladieswear.It’s previous experience represents a plus, Altea’s know-how in printing fabrics and incombining colours is a fundamental feature defining what marks Altea’s collections:a creative playing in the combination of garments and accessories.